Response to Jenny Wen’s Archetypes of Designers

"Companies want three types of designers in 2026. The traditional senior isn't one of them." I believe I am the cracked new grad type of designer. While this may seem obvious since I will be graduating next year, another part is that since I am basically having a two...

Promote!

New Project! Promote! My next project for the advanced design course is called promote. We are given a company and need to create a positive ad campaign and a negative ad campaign for this company. The company I was given is Volkswagen. The first stage in this project...

Branding Manual Continued

There are many parts of a branding manual, and I only showed a couple pages. I want to show you more examples of what is needed in a branding manual, and I am going to use my online store as an example. Above are examples of what the online store’s Instagram...

Branding Manual

What is a branding manual? In my design communications course, part of my final deliverables is providing a branding manual. The easiest way to understand a branding manual is if you are a company who has asked a designer to design their brand for them, you develop...

Online Store Update!

So, an update on the online store assignment! Considering this is an online store, people will be receiving packages so in addition to what the website would actually look like, I wanted to design the packaging too. This is a page from the branding manual I submitted...