Response to Jenny Wen’s Archetypes of Designers

"Companies want three types of designers in 2026. The traditional senior isn't one of them." I believe I am the cracked new grad type of designer. While this may seem obvious since I will be graduating next year, another part is that since I am basically having a two...

Promote!

New Project! Promote! My next project for the advanced design course is called promote. We are given a company and need to create a positive ad campaign and a negative ad campaign for this company. The company I was given is Volkswagen. The first stage in this project...

Branding Manual Continued

There are many parts of a branding manual, and I only showed a couple pages. I want to show you more examples of what is needed in a branding manual, and I am going to use my online store as an example. Above are examples of what the online store’s Instagram...

Branding Manual

What is a branding manual? In my design communications course, part of my final deliverables is providing a branding manual. The easiest way to understand a branding manual is if you are a company who has asked a designer to design their brand for them, you develop...